Role Value Proposition
The Communications and Engagement Lead (CEL) is responsible for partnering with the assigned sales team to drive growth of MetLife’s voluntary and core benefits product portfolio for the PEO business. The CEL will serve as a benefits and enrollment expert, providing dedicated strategic guidance while maintaining existing client relationships.
The CEL will partner with various organizations, including Product COE, Distribution Development, and Marketing to provide day-to-day support of MetLife’s products to sales partners.
The CEL will lead account planning efforts; and deliver training to sales partners. The CEL will serve as secondary support for strategic broker, prospect, and customer meetings to drive sales results, while building and maintaining strong relationships.
Key Responsibilities
· Build new, and maintain existing, relationships with sales partners to increase revenue.
· Partner with Sales partners to consult and advise sales on value-added strategies to optimize business with brokers and clients.
· Further sales force engagement and quality of sales pipeline and activity through training and account planning discussions.
· Participate on strategic implementation calls to ensure sale is on track and enrollment/communication strategies are agreed to and executed.
· Provide enrollment strategy direction by developing the proposal for second sale education and enrollment strategy through partnership with customer, broker, sales and/or third party.
· Ensure resources supporting enrollment meetings are trained and prepared; Identify appropriate plan material/plan summaries and coordinate orders.
· Measure participation and monitor case activity to ensure consistent, quality results.
· Serve as the expert to identify and broker the right platforms to meet unique customer needs; be able to compare and contrast MetLife’s proprietary systems to external options to ensure credible recommendations are made.
· Conduct training workshops for aligned sales partners to increase the knowledge of MetLife’s Voluntary & Worksite products and enrollment strategies.
· Advise sales team on the strategic marketplace positioning of our product capabilities, solutions, and enrollment strategies.
· Deliver on strategic initiatives as directed by management
Essential Business Experience and Technical Skills
Required:
· 5+ years of experience in product, sales, marketing, or wholesaling in insurance industry (internal, external or combination)
· Bachelor's degree or equivalent of experience and education
· Excellent presentation skills
· Thorough knowledge of and proven ability to demonstrate sales and marketing principles and practices
· In order to post for this position, you need the proper work authorization to work in the country where the position is located and not require relocation assistance.
Preferred:
· Expected to maintain a thorough knowledge of existing, new and enhanced products.
· Ability to work independently and to communicate clearly and concisely
· Results Driven, Strategic, Data-driven, Critical Thinking, Consultation, Customer Focus, Broker focused, Exceptional communication and influencing skills.
· Proven ability to build strong relationships
· Proven ability to produce results through others
